Introducing Black Owned Hair Care Company “Cute and Kinky” + Product Review

Cute and Kinky is a black owned, Dallas-based, natural hair care company. Let me also note that the company is cruelty free and all natural/organic, which is an added bonus. Founder and owner Kristen Muldrow is a naturalista herself so she knows exactly what is necessary when it comes to ingredients in natural hair products. 

Kristen grew up as a swimmer. The excess exposure to chlorine was damaging to her hair and she would use hair grease to help it retain moisture. She believes the key to maintaining healthy hair is keeping it moisturized. She also believes the less products you use on you hair the better, which is why so far she has only released a hair moisturizer (review below). Kristen says, “All you need is a good shampoo, conditioner and moisturizer.”

Of course there are plenty other hair care lines out there, but Cute and Kinky was created for specific reasons. Starting her company was important to her and her mother. Kristen feels as though black women have a better understanding of what it is that black women need. The hardest part about starting the company was the investment of their own time and money, and also the fear of the unknown that comes with entrepreneurship.

Kristen was really big on creating products that allow women to embrace their natural hair the way it is. She was not just focused on sales and creating products that will “make your hair grow”. Kristen says, “It’s okay to be black and maintain your natural hair type. Your hair will do what you want it to do.” Understanding your hair type and realizing that you have to be happy with what you have are the keys to keeping your hair in its healthiest state.

Cute and Kinky can be purchased in select stores or on the company’s website. Kristen is working on expanding the line to carry more than just moisturizer and to also be featured in more stores. To keep up with the progress, you can visit their Facebook page or the main website www.lovedontlye.com.

Check out the product review below!

Cute and Kinky Leave-In Moisturizer Review

So of course trying a new product is a scary thing when you already have a set regimen. This product proved me wrong! Before using, I washed and deep conditioned my hair (under a dryer). I then prepared to prep my hair for a twist out, which is my go-to style. I sectioned my hair and added about a dime-sized amount of moisturizer to each section before twisting. The results of my hair before and after applying the moisturizer was INSANE!

Before applying moisturizer Before applying moisturizer After applying moisturizer After applying moisturizer

My hair was obviously stretched, super soft and manageable and made my curls POP! It was honestly the best my hair has felt from just using a moisturizer. I normally let my hair dry over night, but this time I sat under the dryer first for about 15 minutes and then I let it air dry the rest of the way. My results were the most defined twist out I’ve ever had, I’m not even kidding!

This product just might have become a staple in my regimen now! Of course, since I loved it so much I would definitely recommend it to anyone. As mentioned above, the products can be found on the website or in select stores. I cannot wait for the line to be expanded! I’m sure the next products they release will be just as great as this one!

Stay pretty!

-Kierstin Elisabeth

Author: kierstinbeauty

26 | New Orleans | MUA | Blogger

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